Why franchise marketing directors choose Firm IQ

Franchise marketing directors have one of the toughest jobs in business—balancing brand consistency with local results. That’s why so many choose Firm IQ as their SEO and local marketing partner.

Here’s what sets us apart:

1. Brand + Local Balance – We maintain corporate standards while optimizing each location individually.
2. Scalable Systems – GBP, reviews, and citations updated across 100+ units at once.
3. Review Automation – Every store builds a steady 5-star stream.
4. City Landing Pages – Unique content that wins “near me” searches.
5. AI-Optimized Content – Schema + FAQs for AI search and voice.
6. Dashboards for HQ – Call, click, and review tracking per unit.
7. Proven Case Studies – Franchise systems already seeing 40–60% more calls.

Other agencies give directors reports. Firm IQ gives them clarity and growth. Marketing leaders stick with us because we make their jobs easier—and their brands stronger.

If you want to spend less time fighting local visibility fires and more time scaling strategy, Firm IQ is the partner directors trust.