Franchise PPC campaigns require balance: keep the brand consistent while giving each location its own lead flow. Firm IQ specializes in franchise PPC management for Chandler-based and national systems, building campaigns that scale without wasting budget.
We structure campaigns with geo-specific targeting, so each location runs ads only in its service area. That eliminates wasted spend and ensures each unit gets quality local leads. For multi-location franchises, we create centralized campaign management with custom landing pages per city, designed to convert.
Beyond clicks, we track calls, form submissions, and booked appointments—the metrics that actually matter. Our franchise clients see steady ROI improvements month over month because we optimize for conversions, not vanity metrics.
Whether your franchise is growing in Chandler or across multiple states, Firm IQ provides the systems, reporting, and expertise to keep PPC spend efficient and profitable.