Law firms don’t need a jack-of-all-trades marketing agency. They need specialists who understand legal search, compliance, and client behavior. That’s why attorneys consistently choose Firm IQ over generic agencies—we’re local SEO pros built for law.
Generic agencies spread themselves thin. They might rank a coffee shop one week and a roofing contractor the next. But the strategies that work for retail or restaurants don’t translate to law. Legal searches are urgent, competitive, and heavily reviewed. If your agency doesn’t know that, you’re wasting money.
Firm IQ is different. We only work with law firms. That means we know which categories to select in Google Business Profiles, how to structure location-based service pages, and how to build review funnels without crossing compliance lines. We also understand the importance of trust—one bad keyword strategy can cheapen your brand.
The results? Our clients see faster map pack growth, stronger review profiles, and more calls that turn into actual cases. Attorneys stick with us because we don’t just chase traffic—we build measurable case growth.
So when it’s Firm IQ vs a generic agency, the choice is clear. Lawyers prefer pros who know local SEO, know law, and know how to get the phone ringing.
