Multi-location law firm marketing map with connected Google pins in Chandler AZ

TL;DR – Quick Summary

  • We help multi-location law firms rank in each city’s Map Pack and organic — with clean NAP, unique content, and review growth.
  • Chandler-based, serving firms across the East Valley and statewide rollouts.
  • Clear playbooks: location pages, GBP compliance, call tracking per office, and intake QA.
  • Jump to the free 15-minute consult

Multi-Location Law Firm Marketing in Chandler, AZ

Why Firms Search for ‘Multi-Location Law Firm Marketing’

Running two, five, maybe ten offices? It’s not just “do more SEO.” Each location needs its own footprint — verified address, solid reviews, real local signals. In Chandler, near Downtown, Ocotillo, and the Price Corridor, clients expect to see a local office that actually answers the phone. If your brand looks “copy-paste,” Google notices. People do too.

We set up a repeatable system. So Phoenix, Gilbert, Mesa, Tempe, even Sun Lakes — each location can win on its own, without hurting the others. No messy duplicates. No thin pages. Just clean growth.

Why Choose Our Multi-Location Program

We work only with law firms, so we understand bar rules, intake pressure, and how Map Pack really works. Our team is Chandler-based — we know neighborhood nuance: Fulton Ranch reviews read different than Downtown Chandler; PI near Price Corridor acts more “commuter”; Sun Lakes tilts elder law. We use data, but we also, you know, listen.

“We added three offices in 6 months. FirmIQ kept our NAP spotless and got each new GBP showing in top 3 within a quarter.” — Alicia K., family law

Our Approach

Think of it like opening satellite courtrooms. Each one needs signage, staff, and reputation. We build that online:

  • GBP Foundations: verified addresses, categories, service areas, services list per practice line.
  • Location Pages: unique copy, local FAQs, parking info, photos, and schema per office.
  • Reviews: ethical, steady review flow per location. No weird spikes.
  • Citations & NAP: consistent listings with tracking lines per office.
  • Content & Links: city-focused articles and community signals (not fluff).
  • Intake QA: call recording, missed-call alerts, and form routing so leads don’t leak.

We treat rollouts like sprints — plan, launch, measure, refine. Rinse, repeat. Kinda boring, but it wins.

How Much Does It Cost?

Pricing scales by number of locations and practice competition. Most firms invest $1,800–$4,500/mo for 2–4 offices. Larger networks scale by tier. No hidden fees — never made sense to us.

Plan Up to 2 Locations 3–5 Locations 6+ Locations
GBP Setup & Management ✔ ✔ + Photo Rounds ✔ + Bulk Updates
Location Pages (Unique) 2 pages 5 pages Custom library
Citations & NAP Core + Legal Core + Legal + Local Enterprise sync
Reviews & Reputation Campaign Setup + Monitoring + Multi-brand routing
Reporting Calls & Forms + Map Grids + Executive Rollup

Note: We follow GBP rules — staffed offices only, accurate hours, no virtual-only addresses. Keeps you safe and ranking.

Areas We Serve from Chandler

  • Downtown Chandler – close to City Hall and San Marcos
  • Ocotillo & Fulton Ranch – family, estate, and PI growth pockets
  • Price Corridor – commuter and corporate case mix
  • Sun Lakes – elder law, wills, trusts, and probate
  • East Valley – Gilbert, Mesa, Tempe rollouts

Real Results

“Not gonna lie, we’d tried this before. The difference was FirmIQ tracked calls by office and proved which pages closed cases.” — Greg T., criminal defense

“We went multi-location fast. They kept content unique, even the parking notes and photos. Google loved it, clients too.” — Priya S., PI

FAQs About Multi-Location Law Firm Marketing

Can we share the same content across locations?

Short answer: no. Duplicate content weakens signals. We write unique copy and local FAQs per office.

Do we need a staffed office for GBP?

Yes. Google requires in-person, staffed locations during stated hours. We won’t risk your listing.

How do you track performance per office?

Unique tracking numbers, forms, and UTM tags per location. We report calls, forms, and signed cases.

How fast can we launch multiple cities?

Usually 2–4 weeks for the first wave (GBP + pages), then a steady monthly cadence afterward.

What about LSAs and Ads by location?

We can segment Ads and LSAs per office with location extensions, so spend follows real demand.

Get Started Today

Let’s scale without the mess. We’ll map your locations, fix NAP, build pages that actually convert, and light up the Map Pack one city at a time.

Schedule Your Free Consultation